Design Provocations for Innovation<\/p>\n
Everything you know about the future is wrong. Presumptive Design: Design Provocations for Innovation<\/i> is for people \u201cinventing\u0094 the future: future products, services, companies, strategies and policies. It introduces a design-research method that shortens time to insights from months to days. Presumptive Design is a fundamentally agile approach to identifying your audiences\u2019 key needs. Offering rapidly crafted artifacts, your teams collaborate with your customers to identify preferred and profitable elements of your desired outcome. Presumptive Design focuses on your users\u2019 problem space, informing your business strategy, your project\u2019s early stage definition, and your innovation pipeline. Comprising discussions of design theory with case studies and how-to\u2019s, the book offers business leadership, management and innovators the benefits of design thinking and user experience in the context of early stage problem definition. Presumptive Design is an advanced technique and quick to use: within days of reading this book, your research and design teams can apply the approach to capture a risk-reduced view of your future.<\/p>\n
<\/p>\n
Auteur: Leo Frishberg<\/p>\n
Taal: Engels<\/p>\n
Bindwijze: Paperback<\/p>\n
Rubriek: <\/p>\n
Leverbaarheid: Direct leverbaar<\/p>\n
Uitgever: Elsevier Science<\/p>\n
Verschijningsdatum: <\/p>\n
Trefwoord:<\/p>\n
<\/p>\n","protected":false},"excerpt":{"rendered":"
Everything you know about the future is wrong. Presumptive Design: Design Provocations for Innovation<\/i> is for people \u201cinventing\u0094 the future: future products, services, companies, strategies and policies. It introduces a design-research method that shortens time to insights from months to days. Presumptive Design is a fundamentally agile approach to identifying your audiences\u2019 key needs. Offering rapidly crafted artifacts, your teams collaborate with your customers to identify preferred and profitable elements of your desired outcome. Presumptive Design focuses on your users\u2019 problem space, informing your business strategy, your project\u2019s early stage definition, and your innovation pipeline. Comprising discussions of design theory with case studies and how-to\u2019s, the book offers business leadership, management and innovators the benefits of design thinking and user experience in the context of early stage problem definition. Presumptive Design is an advanced technique and quick to use: within days of reading this book, your research and design teams can apply the approach to capture a risk-reduced view of your future.<\/p>\n","protected":false},"featured_media":12968,"comment_status":"open","ping_status":"open","template":"","meta":[],"product_brand":[],"product_cat":[],"product_tag":[],"class_list":{"0":"post-12967","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","7":"first","8":"instock","9":"shipping-taxable","10":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product\/12967","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/comments?post=12967"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/media\/12968"}],"wp:attachment":[{"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/media?parent=12967"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product_brand?post=12967"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product_cat?post=12967"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product_tag?post=12967"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}