{"id":3084,"date":"2022-12-03T13:28:36","date_gmt":"2022-12-03T13:28:36","guid":{"rendered":"https:\/\/koeky.nl\/boeken\/product\/public-relations-and-the-social-web\/"},"modified":"2022-12-03T13:28:38","modified_gmt":"2022-12-03T13:28:38","slug":"public-relations-and-the-social-web","status":"publish","type":"product","link":"https:\/\/koeky.nl\/boeken\/product\/public-relations-and-the-social-web\/","title":{"rendered":"Public Relations and the Social Web"},"content":{"rendered":"<p>How to Use Social Media and Web 2.0 in Communications<\/p>\n<p>&#8216;Public Relations and the Social Web&#8217; verkent de nieuwe mogelijkheden die PR-professionals ter beschikking staan. De focus ligt daarbij op Web 2.0 en zogenoemde sociale media. Het gaat dan onder meer om blogs, social bookmarking, rss, search engine optimalisation, allemaal zaken die een grote impact kunnen hebben op het vakgebied.<\/p>\n<p>&nbsp;<\/p>\n<p>Auteur: Rob Brown<\/p>\n<p>Taal: Engels<\/p>\n<p>Bindwijze: gebonden<\/p>\n<p>Rubriek: Communicatie en media<\/p>\n<p>Leverbaarheid: Direct leverbaar<\/p>\n<p>Uitgever: Kogan Page<\/p>\n<p>Verschijningsdatum: <\/p>\n<p>Trefwoord:<br \/>\ncommunicatie<br \/>\ninteractieve marketing<br \/>\nPR<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8216;Public Relations and the Social Web&#8217; verkent de nieuwe mogelijkheden die PR-professionals ter beschikking staan. De focus ligt daarbij op Web 2.0 en zogenoemde sociale media. Het gaat dan onder meer om blogs, social bookmarking, rss, search engine optimalisation, allemaal zaken die een grote impact kunnen hebben op het vakgebied.<\/p>\n","protected":false},"featured_media":3085,"comment_status":"closed","ping_status":"open","template":"","meta":[],"product_brand":[],"product_cat":[20],"product_tag":[],"class_list":{"0":"post-3084","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-communicatie-en-media","8":"first","9":"instock","10":"product-type-external"},"_links":{"self":[{"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product\/3084","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/comments?post=3084"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/media\/3085"}],"wp:attachment":[{"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/media?parent=3084"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product_brand?post=3084"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product_cat?post=3084"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product_tag?post=3084"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}