{"id":6403,"date":"2022-12-03T14:41:54","date_gmt":"2022-12-03T14:41:54","guid":{"rendered":"https:\/\/koeky.nl\/boeken\/product\/flip-the-funnel\/"},"modified":"2022-12-03T14:42:00","modified_gmt":"2022-12-03T14:42:00","slug":"flip-the-funnel","status":"publish","type":"product","link":"https:\/\/koeky.nl\/boeken\/product\/flip-the-funnel\/","title":{"rendered":"Flip the Funnel"},"content":{"rendered":"<p>How to Use Existing Customers to Gain New Ones<\/p>\n<p>Joseph Jaffe leert u hoe u uw bestaande klanten transformeert tot uw verkopers. Hij ontwikkelde het &#8216;flipped funnel&#8217;-model. Daarnaast legt Jaffe uit hoe u digitale en sociale media-instrumenten het beste invoert en combineert. Zo kunt u uw trouwe arsenaal versterken, &#8216;influencer marketing&#8217; inzetten en strategie\u00ebn voor mond-tot-mondreclame uitvoeren.<\/p>\n<p>&nbsp;<\/p>\n<p>Auteur: Joseph Jaffe<\/p>\n<p>Taal: Engels<\/p>\n<p>Bindwijze: gebonden<\/p>\n<p>Rubriek: Reclame en verkoop<\/p>\n<p>Leverbaarheid: Direct leverbaar<\/p>\n<p>Uitgever: John Wiley &#038; Sons<\/p>\n<p>Verschijningsdatum: <\/p>\n<p>Trefwoord:<br \/>\nverkopen<br \/>\nmarketing<br \/>\nklantenbinding<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Joseph Jaffe leert u hoe u uw bestaande klanten transformeert tot uw verkopers. Hij ontwikkelde het &#8216;flipped funnel&#8217;-model. Daarnaast legt Jaffe uit hoe u digitale en sociale media-instrumenten het beste invoert en combineert. Zo kunt u uw trouwe arsenaal versterken, &#8216;influencer marketing&#8217; inzetten en strategie\u00ebn voor mond-tot-mondreclame uitvoeren.<\/p>\n","protected":false},"featured_media":6404,"comment_status":"closed","ping_status":"open","template":"","meta":[],"product_brand":[],"product_cat":[23],"product_tag":[],"class_list":{"0":"post-6403","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-reclame-en-verkoop","8":"first","9":"instock","10":"product-type-external"},"_links":{"self":[{"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product\/6403","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/comments?post=6403"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/media\/6404"}],"wp:attachment":[{"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/media?parent=6403"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product_brand?post=6403"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product_cat?post=6403"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product_tag?post=6403"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}