{"id":6605,"date":"2022-12-03T14:43:11","date_gmt":"2022-12-03T14:43:11","guid":{"rendered":"https:\/\/koeky.nl\/boeken\/product\/the-fundamentals-of-business-to-business-sales-and-marketing\/"},"modified":"2022-12-03T14:43:19","modified_gmt":"2022-12-03T14:43:19","slug":"the-fundamentals-of-business-to-business-sales-and-marketing","status":"publish","type":"product","link":"https:\/\/koeky.nl\/boeken\/product\/the-fundamentals-of-business-to-business-sales-and-marketing\/","title":{"rendered":"The Fundamentals of Business-to-Business Sales and Marketing"},"content":{"rendered":"<p>&#8216;The Fundamentals of Business-to-Business Sales and Marketing&#8217; laat marketing- en verkoopmanagers zien hoe zij hun sales en marketingmodel kunnen vernieuwen en de methoden van de traditionele verkoper volledig kunnen integreren met de meest effectieve en bewezen nieuwe technologie\u00ebn om zo de steeds toenemende inkomsten en -marge-eisen (verkoop meer, geef minder uit!) het hoofd te kunnen bieden.<\/p>\n<p>&nbsp;<\/p>\n<p>Auteur: John Coe<\/p>\n<p>Taal: Engels<\/p>\n<p>Bindwijze: gebonden<\/p>\n<p>Rubriek: Reclame en verkoop<\/p>\n<p>Leverbaarheid: Direct leverbaar<\/p>\n<p>Uitgever: McGraw-Hill<\/p>\n<p>Verschijningsdatum: 2010-10-01T00:00:00+02:00<\/p>\n<p>Trefwoord:<br \/>\nsales management<br \/>\nbusiness-to-business<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8216;The Fundamentals of Business-to-Business Sales and Marketing&#8217; laat marketing- en verkoopmanagers zien hoe zij hun sales en marketingmodel kunnen vernieuwen en de methoden van de traditionele verkoper volledig kunnen integreren met de meest effectieve en bewezen nieuwe technologie\u00ebn om zo de steeds toenemende inkomsten en -marge-eisen (verkoop meer, geef minder uit!) het hoofd te kunnen bieden.<\/p>\n","protected":false},"featured_media":6606,"comment_status":"closed","ping_status":"open","template":"","meta":[],"product_brand":[],"product_cat":[23],"product_tag":[],"class_list":{"0":"post-6605","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-reclame-en-verkoop","8":"first","9":"instock","10":"product-type-external"},"_links":{"self":[{"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product\/6605","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/comments?post=6605"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/media\/6606"}],"wp:attachment":[{"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/media?parent=6605"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product_brand?post=6605"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product_cat?post=6605"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product_tag?post=6605"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}