{"id":8937,"date":"2022-12-03T15:16:00","date_gmt":"2022-12-03T15:16:00","guid":{"rendered":"https:\/\/koeky.nl\/boeken\/product\/content-strategy-for-the-web\/"},"modified":"2022-12-03T15:16:09","modified_gmt":"2022-12-03T15:16:09","slug":"content-strategy-for-the-web","status":"publish","type":"product","link":"https:\/\/koeky.nl\/boeken\/product\/content-strategy-for-the-web\/","title":{"rendered":"Content Strategy for the Web"},"content":{"rendered":"<p>U leert in dit boek hoe u een contentstrategie kun vertalen, analyseren en hoe u slimmer beslissingen kunt nemen over de opzet en het maken van content.<\/p>\n<p>&nbsp;<\/p>\n<p>Auteur: Kristina Halvorson<\/p>\n<p>Taal: Engels<\/p>\n<p>Bindwijze: paperback<\/p>\n<p>Rubriek: Internet en social media<\/p>\n<p>Leverbaarheid: Direct leverbaar<\/p>\n<p>Uitgever: New Riders Publishing<\/p>\n<p>Verschijningsdatum: 2012-03-20T00:00:00+01:00<\/p>\n<p>Trefwoord:<br \/>\nmarketing<br \/>\ninternet<br \/>\ninternetmarketing<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wanneer u nuttige en bruikbare online content levert zullen uw klanten tevreden zijn en bij u terugkomen. Maar hoe kunt u problemen met deadlines, slinkende budgetten, conflicterende agenda&#8217;s voorkomen. In dit boek leert u onder andere hoe u content strategie in begrijpelijke taal kunt uitleggen, content goed kunt analyseren en hoe u slimmer beslissingen kunt nemen over de opzet en het maken van content.<\/p>\n","protected":false},"featured_media":8938,"comment_status":"closed","ping_status":"open","template":"","meta":[],"product_brand":[],"product_cat":[32],"product_tag":[],"class_list":{"0":"post-8937","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-internet-en-social-media","8":"first","9":"instock","10":"product-type-external"},"_links":{"self":[{"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product\/8937","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/comments?post=8937"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/media\/8938"}],"wp:attachment":[{"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/media?parent=8937"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product_brand?post=8937"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product_cat?post=8937"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/koeky.nl\/boeken\/wp-json\/wp\/v2\/product_tag?post=8937"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}